The new VUORI flagship store

Paragon Studio on display in the brand new Vuori store on Regent street, London.

Last week, Paragon Studio had the honour of attending the VIP launch party of the brand new VUORI store in London; the first of their international flagship stores. Taking a prime position on Regent street, the glow of the shop lights welcomed London’s elite guest list of fitness influencers and A-list celebrities.

As part of the brand new fit-out, Paragon Studio products were on display around the store, as the perfect accompaniment to Vuori’s high-quality performance apparel. 

Alongside their guest DJ, our Brand Manager Polly and Business Development Manager Ben enjoyed the cocktail bar as well as the Vuori clothing customisation station. It was an unforgettable evening filled with inspiring conversations, music, food, and connections.

As a British-born brand, we were honoured to collaborate and be part of the early journey as they grow their UK community.